Friday, June 25, 2004

New Book by Joe Trippi: Internet Democracy Pioneer

The Howard Dean primary campaign was something of a phenomenon. Despite Dean's loss in the primaries he raised more money than any Democratic primary candidate in history and built the largest grassroots campaign in history. Thousands of loyal supporters flocked to Iowa and New Hampshire after building relationships and the campaign on the Dean for America website. None of this would have been possible without the political and media consultant Joe Trippi. Trippi, recognizing the power of the internet to build community among geographically diverse but like-minded people, utilized the net in a political campaign like never before. Trippi's strategy has also brought the individual back into politics. After decades of large corporate campaign contributions and the influence of special interest groups the Dean campaign brought in large numbers of individual contributions which averaged around $60 a person. Supporters could throw their own house parties for the candidate, they could volunteer in key states, and could see the power of democracy for themselves, not through an ideologically confined group. The use of the net by Trippi catapulted Dean into stardom and has changed the way Americans participate in politics. This change is what Trippi calls Internet Democracy. Trippi has written down his thoughts and predictions about Internet Democracy and how anybody (business leaders, political campaigns, and ordinary Americans) can unleash the power of democracy with the internet in his new book, "The Revolution will not be Televised." This book offers an inspiring view of how the internet is changing our world and our ability to gain power through true, grassroots democracy. For all those interested in the future of politics, this is the book to read.

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